In a bad economy, where do you make money?

In a bad economy, what’s a company to do?  While the middle class is suffering, the rich still have plenty of spending to do.  So Barclays, a major financial organization, is targeting the rich with it’s latest credit card:  the Visa Black Card.  And for goodness sake, the thing is going to be made out of carbon graphite. Now that’s high-class;-)