Tag Archives: advertising

Credit Card Companies & Card Names

I’m really trying to understand these credit card companies and the names they give their credit cards.  Names like “Motiva” and “All-Access” and “Platinum” and “Preferred Gold” – my sense is they are all trying to create the impression of empowering the card holder. That, or they are feeding on tribal instincts and [...]

monetizing social networking sites

It was funny reading this post from 2 years ago on social networking in the light of TechCrunch’s latest report on MySpace’s MyAds success.

How credit card commercials play with ou …

How credit card commercials play with our minds.

Ever wonder how to create powerful adver …

Ever wonder how to create powerful advertising? Here’s a guide.

Patrick Gavin of Text-Link-Ads is now bl …

Patrick Gavin of Text-Link-Ads is now blogging. Interesting: The history of TLA.